Alison Duffy was Co-Founder of Per Diem. Currently, she is studying part-time for the new Masters in Innovation, Creativity and Leadership (MICL)
at City University London.
With a BA (Hons) in English and Drama and a Diploma in Arts Administration, she started her career in arts marketing, PR and sponsorship. She was deeply involved in the projects to construct the Design Museum and Shakespeare’s Globe in London and eventually moved out of the arts and into business-to-business marketing.
She spent many years in project and event management, performance improvement and business coaching, working at a number of the top marketing communications agencies in the UK including The Marketing Organisation (TMO – now BI), Motivforce (now Skybridge) and Grass Roots. Over the years, she has managed programmes for BT, Business Link, Cisco, Chartered Institute of Marketing, Design Council, General Motors, Gillette, IBM, Lloyds TSB, Mercury One2One, News International (Sunday Times), NHS, Royal Mail, Toyota and Whitbread.
Alison has particular skills in project direction, relationship management and business development. She is also an accomplished coach, facilitator, presenter and public speaker, combining her performance and creative writing skills with a variety of creative facilitation techniques.